One of the most common methods for making money online is in making and selling websites. Setting up a customized WordPress or static site is easy to do and costs almost nothing and selling it on after a few weeks of work is an excellent way to make some residual cash. However, there is an equally easy method which takes exactly the same amount of time and effort to complete but is VASTLY more profitable. This article is a length look at a simple business model you can adopt immediately and start making three times as much income from making websites as everyone else does.
The basic overview and idea is to create a niche website with some content, build some incoming links and traffic flow just as you would with any regular site, then get in touch with and pitch to businesses offering different plans which they can rent and then use the influence and benefits of your site to help grow their existing business.
Let’s take Massage as an example niche. First we spend a few weeks or a few months building a nice Massage site with WordPress or XSitePro or perhaps just HTML and PHP, however you create websites already, this method will slot in. Typically I will build a WordPress site, because it’s what I’m good at. So I install WordPress and style it with a nice Massage image header and add some colours that fit into this category. I’ll install all my standard plugins which help SEO, communication, link building and more. I’ll install a wordpress forum and create several massage related topics in there. All these steps take me a total of around 30 minutes to an hour.
I then find some common Massage questions people are asking in massage forums and on massage sites. I’ll use these questions to write 40 or 50 articles which people are genuinely interested in in this area and are searching for the answers to. Once I have close to 50 articles I use WordPress’ built in future-scheduling feature to make it post one article every week, thus giving me a years worth of articles being posted to my site on autopilot. I can hire someone to write me 50 articles for around $200, depending on how important the quality is. If I’m short on cash I’ll write them myself in 3 or 4 days and gain the benefit of ensured high quality.
While my first few articles are publishing I’ll spend the first couple of weeks building incoming links for free from directories, forum signatures, commenting, article submission and Social Bookmarking. This takes a bit of time and effort but gets the site on the radar and usually to pagerank 3 for free. Next I’ll spend a few hundred dollars for some advanced SEO, buying links, a Yahoo! directory listing, some press releases and more.
In most circumstances I’ll spend a month and around $400 on the site and I’ll end up with a good massage site with pagerank 4 and a few hundred visitors per day. This is a pretty common strategy and at this stage most people would sell the site for shy of a thousand dollars and repeat the process. So next is the twist that earns me at least three times as much as everyone else.
I rent the site out. I spend a good chunk of my time getting in touch with massage businesses from around the world. These can be local massage parlors, a masseuse house in Germany, a site online that sells massage oils, or just about any business that is related to my niche. I tell them that I have an excellent and well positioned (in terms of SEO) website that revolves around their business and would be excellent at generating them leads, traffic or an advertising platform. Like most cold calling, I’ll get a response from around 10-20% of the people I contact and I’ll have to work pretty hard before someone will rent from me. But once they do I’m generating $50-$250 per month for virtually no extra work. If I can put together a PDF file as a report which details my growth details (in terms of traffic and SEO over the past month or two) and show examples of how I can use my site to generate them more business, they’ll be interested and buy in.
A good way to market this is offer different packages. Package A. at $50 per month offers them their own company logo or banner and a method for collecting customer details (a registration system you can export and give them contact details & leads), Package B. is $100 per month and offers them the same with their company colours styling your site and various links pointing to their existing site. Package C. is $200 and allows them to edit the content of your site, put up their own info and company details, write up articles, etc.
One of the beauties of this model is that once you have the basics down pat and know what you’re doing you can duplicate it with a new niche within a few weeks and start making cash within a month. If one of your contacts decides they no longer want to rent your service (though typically once they start seeing the benefits this doesn’t happen) you can contact someone else and bump up your prices as your sites rankings and traffic increase.
Another very cool benefit is that while you’re setting up your site or while you’re transferring to a new client you can sell affiliate products, paste in your AdSense code or sell advertising space for some extra pocket change. If you run out of clients or get fed up with it, you can still earn cash.
Yet another awesome incentive for adopting this business model is that if at any time you need an extra cash boost you can sell a few of your sites. Since your sites will be earning you cash each month over a period of time they’ll grow as you add to them and build more incoming links. After a year you could have a majorly profitable website on your hands and since you have a huge list of business contacts in your niche you will have no shortage of businesses wanting to buy your website. Depending on how well you do you can easily earn $5,000 or more from selling a reasonably sized website.
The numerous side benefits and possibilities from this business model are truly staggering and at no stage will you be short of new ideas. Since you have the ability to kick your clients each month and offer it to new businesses for increasingly larger monthly sums you’ll soon have a very low maintenance, very high income, always growing business model with huge room for experimentation so you’ll never get bored.
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2 comments ↓
You might want to make that ridiculous not rediculous… Some good ideas in there. Not sure where you can get some poor blighter to write you 50 articles for $200 though!
When are you going to update your PayPal donate plugin?
Most people have a fear of cold calling… (guilty) but you just have to suck it up if you want to make money. I have to work on that. Selling of domain names and websites is something I’m getting into. It’s a really great way to make money if you read and learn doing a little Google research
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